If you do any kind of marketing at all, email marketing is still at the top! Very effective at targeting and reporting is second to none and is very important tactic to add to your strategy. Statistics show that employees of companies receive over 120 emails daily. (That’s of every industry). We are talking 4.3 billion email users in the world. Question is, why do people still think email marketing is dead?
Most likely we all have a Facebook page and those who have a business should promote and share on their business Fb page. Similar platforms as in twitter share content as-well. Despite what many people assume, social media marketing does not outshine the strategy of email marketing which has been around for a long time before social media. From our readings, you can expect over 40X the amount of customer acquisition through email marketing than Facebook and Twitter.
Below is a graphic that was produced on the website Optinmonster published by professional blogger Mary Fernandez.
