If you do any kind of marketing at all, email marketing is still at the top! Very effective at targeting and reporting is second to none and is very important tactic to add to your strategy. Statistics show that employees of companies receive over 120 emails daily. (That’s of every industry). We are talking 4.3…
It’s 2018 and is your business ready for Email Marketing yet? If you own a business, Email Marketing could tremendously help by building a reputation and broadcasting your company brand. In any industry, managing your brand reputation is important, and that’s no different for ANY type of business. Keep Subscribers Wanting More A lot of…
Improve your Email Newsletter Deliverability with DMARC As we’ve already determined in our email deliverability series, it’s vital to manage campaign deliverability to ensure email marketing success. With more emails landing in your subscriber’s inbox and less in the spam box, you are positively changing your campaign results. (Think, more opens = more sales). Putting…
Has your email open and engagement rates gone down? There may be a variety of reasons why these actions aren’t where you want them to be. We highlight 10 easy reasons below. 1. Subject & Preheader lacks enthusiasm Be cautious of length and verbiage of writing a Subject Line. Desktop users see over 26 characters.…
Email marketing is an easy, affordable and effective way to grow a better relationship with your clients and business prospects. Almost all business can benefit from creating an email marketing account – Gain more brand exposure, retain existing clients, OR make new sales. “How can it help my business specifically?” Below is a great read…